How To Build a Customer Centric Organization

We dive into the key strategies and frameworks to transform your business into a customer-focused powerhouse. In this webinar, we will cover the following topics:

• Why businesses struggle to become customer centric: Explore the common challenges and roadblocks that hinder organizations from truly embracing a customer-centric approach. Understand the barriers that prevent companies from putting their customers at the forefront.
• Understanding company-centric vs customer-centric: Gain a deep understanding of the fundamental differences between a company-centric and customer-centric mindset. Discover why shifting the focus towards the customer is not only beneficial but crucial for long-term success.
• The jobs to be done framework: Learn about the powerful “jobs to be done” framework and how it can be your starting point to build a customer-centric organization. Uncover the key insights and strategies to identify and fulfill your customers’ needs effectively.

Tony Ulwick shares insights, practical tips, and real-world examples to guide you on your journey to becoming a customer-centric organization.