Join us for a webinar that delves into the transformative power of the Jobs-to-be-Done (JTBD) Framework, a tool reshaping how organizations approach product innovation and development.
Featuring: Tony Ulwick, pioneer of JTBD and innovation thought leader, alongside Strategyn’s head of Product, Sabeen Sattar.
Overview:
In today’s hyper-competitive markets, understanding customer needs isn’t just important—it’s the linchpin of success. The JTBD Framework isn’t merely about what products can do; it’s about what customers are trying to get done. This paradigm shift in perspective is what sets leading product managers apart and positions products to truly excel in the marketplace.
In this exclusive webinar, you’ll gain insights from the pioneer of JTBD methodology:
Tony Ulwick will guide you through the principles of the JTBD Framework, and how this approach leads to creating products that customers want.
Sabeen Sattar will provide actionable strategies for applying JTBD in your product development processes. Drawing from her extensive background with product development and a track record of successful product launches, Sabeen will reveal how to use JTBD to identify opportunities that others miss.
This webinar is perfect for product managers, innovation leaders, and anyone passionate about creating products that stand out. Whether you’re new to JTBD or looking to refine your expertise, this session will equip you with the knowledge to influence product strategy and drive success.
Don’t miss this opportunity to redefine your product development journey.
