Where do you start? What is the role of Jobs-to-be-done in multi-stakeholder ecosystems?
Christian is co-founder (along with Philip Kotler) of The Wicked7 Project, an open-design project to discover and map the “unmet needs of society.” He joins Tony Ulwick to discuss the urgent need for cross-sector problem-solving and the need for a common language to bring us together in an age of ideology and polarization.
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