In this session, we will delve into the powerful Jobs-to-Be-Done (JTBD) framework, a tool that has revolutionized how businesses understand and meet customer needs, and how the framework can be used to evaluate new technologies.
Key Takeaways:
Understand disruption through the Jobs-to-be-Done lens: Learn how viewing potential disruptive technologies through the Jobs-to-be-Done lens can provide the degree of clarity needed to address your customers’ needs and generate value for the business over time.
Learn to evaluate new technologies : Learn the root cause that makes disruptive technology evaluation efforts tedious and prone to failure. Real-world examples and applications: See how industry leaders who have implemented the JTBD framework to enhance products and grow market share would evaluate the disruptive potential of Bitcoin.
Apply the process in your context: Gain insights into applying the JTBD framework to evaluate and integrate new potentially disruptive technologies into your company’s product strategies.
Interactive Q&A Session: Engage with our experts in a live Q&A session, where you can ask specific questions and get tailored advice for your unique goals and challenges.
This webinar is an opportunity for product teams looking to stay ahead in the rapidly evolving tech landscape. Whether you’re in the process of evaluating new technologies or looking to refine your product strategy, the insights from this session will empower you to make more informed, customer-centric decisions.
