Innovation Capability Building Virtual Summit

Are you ready to drive sustainable growth?

October 16th, 2024 | 11 AM - 3 PM ET

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This isn't just another conference –

It's an intensive, interactive virtual workshop designed to give you the tools, insights, and actionable strategies to upgrade your innovation process. You'll leave with a clear roadmap for building an innovation capability that drives consistent growth and market leadership.

Objectives

Assess your organizations readiness to deploy innovation methods
Learn what it takes to build an innovation capability
Develop a personalized plan for your organization to deploy innovation methods

Leapfrog your competitors

Join us virtually on October 16th and take the first step towards predictable, sustainable innovation success. Early bird pricing ends September 6, 2024 – secure your spot today!

Instructed by:

Tony Ulwick

Creator of Jobs-to-be-Done Theory and Outcome-Driven Innovation

Luke Mayer

Director, Innovation Strategy

With more than 30 years of experience, we can help you develop an innovation capability that will:

Beat the Competition
Stay ahead of the curve by consistently delivering products and services that meet customer needs better than your rivals, establishing your company as the go-to innovator in your industry.
Find New Growth Opportunities
Uncover hidden market segments and unmet customer needs, allowing you to tap into new revenue streams and expand your business in directions you may have never considered before.
Achieve Market Growth
Increase your market share and revenue by developing products that resonate deeply with customers, driving both customer acquisition and retention through innovation-led strategies.
Improve Offerings
Continuously enhance your products and services based on deep customer insights, ensuring that every iteration brings more value to your customers and strengthens your market position.
Enhance Marketing Efforts
Align your marketing messages with genuine customer needs and desires, making your campaigns more effective and your value proposition more compelling to your target audience.

Results of Outcome-Driven Innovation

Kroll Ontrack disrupts established market & grows revenue $200M
Strategyn helped us understand customer needs for a product that didn’t yet exist. They also helped us formulate a growth strategy that led us to a position of market leadership. If the big, well-established companies in this space had applied Strategyn’s outcome-driven concepts, they could have dominated. Instead, they were all disrupted.
BEN ALLEN, Former CEO
Cordis Corporation stock surges 6X after new product releases
With Strategyn’s help, we introduced 19 new angioplasty balloon products–all of which became number 1 or 2 in the market. Our market share grew from 2% to over 20%. In addition, we reprioritized resources to become the first to market with the stent. It was the fastest growing medical device in history and became a $1 billion industry in less than two years.
RICK FALESCHINI, Former Vice President Marketing
Microsoft turns around a flailing business, doubling Y2Y revenue
We were a business facing a potential crisis. Using ODI, we were able to discover many new growth opportunities, pull together a valuable offering and reframe our marketing message around a PC lifecycle management offering. In a market under immense price pressure, Strategyn helped us grow a struggling business.
DAVE WASCHA, Product Manager
Cox Automotive increases its product install base by 20X
Strategyn helped us understand that our product was poorly positioned and failed to get important parts of the job done. They helped us identify and fill the gaps, which we accomplished with targeted development and M&A activity. The project had a significant financial impact on the business. We have had similar successes with other ODI projects.
RANDY KOBAT, Vice President & General Manager
Arm & Hammer Animal Nutrition grows Y2Y revenue 30%+
We started to see results from our new messaging and positioning strategy almost immediately. It contributed to an outstanding year. In the end, we grew greater than 30% and the ODI process played a significant role in that growth. Every one of our products had double-digit growth. We far outpaced our competitors.
SCOTT DRUKER, Vice President

Agenda

Assess Your Organizational Readiness

Sessions and Activities

Innovation readiness assessment workshop
Diagnostic tools for measuring innovation potential

Develop and Confirm the Right Plan

Workshops and Discussions

Strategic planning for innovation capability
Interactive sessions: crafting your innovation Plan

Deploy the Plan

Practical Sessions and Support

Implementation strategies for innovation plans
Overcoming challenges in deployment
Continuous improvement and scaling innovation