https://strategyn.com/blog/ 2026-03-20T19:09:50+00:00 https://strategyn.com/youre-asking-the-wrong-innovation-questions/ 2020-08-25T21:11:57+00:00 https://strategyn.com/wp-content/uploads/2019/12/brown-horse-on-field.jpg https://strategyn.com/profit-share-strategy-part-one/ 2020-08-25T21:15:58+00:00 https://strategyn.com/wp-content/uploads/2014/05/Who-is-your-customer-3.jpg https://strategyn.com/who-is-your-customer/ 2020-08-25T21:17:01+00:00 https://strategyn.com/wp-content/uploads/2012/12/Who-is-your-customer-16.jpg https://strategyn.com/silence-the-voice-of-the-customer-voc/ 2020-08-25T21:18:24+00:00 https://strategyn.com/wp-content/uploads/2011/04/Who-is-your-customer-13.jpg https://strategyn.com/stop-following-the-crowd/ 2020-08-25T21:18:31+00:00 https://strategyn.com/wp-content/uploads/2009/12/Who-is-your-customer-10.jpg https://strategyn.com/the-right-product-for-the-right-job/ 2020-11-24T16:15:22+00:00 https://strategyn.com/wp-content/uploads/2011/05/Who-is-your-customer-19.jpg https://strategyn.com/wp-content/uploads/2019/10/Switch-202x300.png https://strategyn.com/iphone-still-best-phone-for-job/ 2020-11-24T22:33:29+00:00 https://strategyn.com/wp-content/uploads/2013/04/Who-is-your-customer-5.jpg https://strategyn.com/collaborative-economy-odi/ 2021-01-25T23:44:46+00:00 https://strategyn.com/wp-content/uploads/2015/06/Who-is-your-customer-1.jpg https://strategyn.com/wp-content/uploads/2015/06/airbnb-uber.jpg https://strategyn.com/customer-needs-analysis-without-paralysis/ 2021-06-16T20:57:28+00:00 https://strategyn.com/wp-content/uploads/2012/10/Who-is-your-customer-17.jpg https://strategyn.com/why-brainstorming-is-overrated-and-innovation-should-be-boring/ 2021-11-09T08:07:38+00:00 https://strategyn.com/when-is-a-market-ripe-for-disruption/ 2021-11-09T08:11:49+00:00 https://strategyn.com/wp-content/uploads/2012/02/Who-is-your-customer-7.jpg https://strategyn.com/wp-content/uploads/2012/02/overserved_opportunities.jpg https://strategyn.com/wp-content/uploads/2012/02/UnderservedOpportunity.jpg https://strategyn.com/scaling-excellence-go-slow-go-fast/ 2021-11-09T08:37:43+00:00 https://strategyn.com/wp-content/uploads/2017/07/Untitled-design-4.jpg https://strategyn.com/innovation-inspiration-why-you-need-to-produce-masterpieces-not-me-toos/ 2021-11-09T08:42:39+00:00 https://strategyn.com/wp-content/uploads/2019/05/beautiful-facial-expression-female-834949.jpg https://strategyn.com/outcome-driven-innovation-strategy/ 2021-11-09T09:02:43+00:00 https://strategyn.com/wp-content/uploads/2012/09/Who-is-your-customer-11.jpg https://strategyn.com/what-your-customer-really-needs-outcomes/ 2021-11-09T09:03:51+00:00 https://strategyn.com/wp-content/uploads/2012/04/Who-is-your-customer-18.jpg https://strategyn.com/successful-innovation-strategy/ 2021-11-09T09:24:37+00:00 https://strategyn.com/wp-content/uploads/2010/10/Who-is-your-customer-9.jpg https://strategyn.com/you-need-more-than-intuition-for-successful-innovations/ 2021-11-20T06:30:22+00:00 https://strategyn.com/wp-content/uploads/2019/10/advice-advise-advisor-7075.jpg https://strategyn.com/2017-06-20-product-managers-obsolete-focus-job-done/ 2021-11-20T06:33:05+00:00 https://strategyn.com/wp-content/uploads/2017/06/Untitled-design-5.jpg https://strategyn.com/what-is-market-segmentation/ 2021-11-20T08:09:12+00:00 https://strategyn.com/wp-content/uploads/2012/09/Who-is-your-customer-11.jpg https://strategyn.com/outcome-based-segmentation/ 2021-11-20T08:11:07+00:00 https://strategyn.com/wp-content/uploads/2016/09/Markets-May-Be-Larger-Than-They-Appear-2.jpg https://strategyn.com/product-innovation-strategy-for-predictable-growth/ 2021-11-20T08:22:09+00:00 https://strategyn.com/wp-content/uploads/2013/02/Who-is-your-customer-15.jpg https://strategyn.com/how-to-be-the-next-edison-or-ford-understand-your-customers-desired-outcomes-part-3/ 2021-11-20T08:55:52+00:00 https://strategyn.com/wp-content/uploads/2019/10/circular-saw-cuts-beam-1024x585.jpg https://strategyn.com/wp-content/uploads/2019/10/need-framework.png https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-08-06-at-10.24.36-AM-1203x700.png https://strategyn.com/bring-markets-perfect-focus-defining-around-customers-job-done/ 2021-11-20T09:03:37+00:00 https://strategyn.com/dont-become-obsolete-in-your-market/ 2021-11-20T09:05:56+00:00 https://strategyn.com/wp-content/uploads/2012/03/Who-is-your-customer-12.jpg https://strategyn.com/market-segmentation-is-soured-by-milkshake-marketing/ 2021-11-20T09:26:37+00:00 https://strategyn.com/wp-content/uploads/2013/01/milkshake-1024-X-525.jpg https://strategyn.com/save-design-thinking/ 2021-11-20T09:47:42+00:00 https://strategyn.com/wp-content/uploads/2017/09/Untitled-design-3.jpg https://strategyn.com/wp-content/uploads/2017/09/New-Product-Development.png https://strategyn.com/wp-content/uploads/2017/09/Design-Thinking-Model.png https://strategyn.com/wp-content/uploads/2017/09/Semantic-Market-Model.png https://strategyn.com/needs-based-segmentation/ 2021-11-20T10:00:54+00:00 https://strategyn.com/wp-content/uploads/2012/11/Screenshot-2020-02-09-13.24.09.png https://strategyn.com/wp-content/uploads/2020/09/November-JTBD-Fundamentals-Announcement-Copy-2.png https://strategyn.com/what-should-a-chief-innovation-officer-do/ 2021-11-20T10:24:45+00:00 https://strategyn.com/wp-content/uploads/2012/04/Who-is-your-customer-6.jpg https://strategyn.com/escaping-the-commodity-trap-using-jobs-to-be-done-thinking-part-3-the-building-and-construction-industry/ 2021-11-20T10:27:08+00:00 https://strategyn.com/why-most-executives-evaluate-markets-incorrectly/ 2021-11-20T10:52:02+00:00 https://strategyn.com/wp-content/uploads/2021/01/Why-Executives-Fail.png https://strategyn.com/wp-content/uploads/2021/01/4-steps-to-sustain-market-leading-position.png https://strategyn.com/escaping-the-commodity-trap-using-jobs-to-be-done-thinking-part-2-the-financial-services-industry/ 2021-11-20T10:54:29+00:00 https://strategyn.com/wp-content/uploads/2013/09/Who-is-your-customer-4.jpg https://strategyn.com/why-your-idea-is-worth-nothing/ 2021-11-20T10:56:52+00:00 https://strategyn.com/wp-content/uploads/2011/09/Who-is-your-customer-8.jpg https://strategyn.com/profit-share-examples/ 2021-11-22T07:15:11+00:00 https://strategyn.com/wp-content/uploads/2014/05/Who-is-your-customer-3.jpg https://strategyn.com/how-to-see-the-world-like-a-born-innovator-part-1/ 2021-11-22T07:42:48+00:00 https://strategyn.com/wp-content/uploads/2019/07/Untitled-design-2-e1581197564761.jpg https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-06-25-at-1.20.16-PM-1024x736.png https://strategyn.com/innovation-excellence-6-criteria/ 2021-12-07T23:50:04+00:00 https://strategyn.com/wp-content/uploads/2017/11/crazy-flowchart-e1571352887915.jpg https://strategyn.com/wp-content/uploads/2017/11/Innovation-Definition2.png https://strategyn.com/product-feature-prioritization-how-to-align-on-the-right-list/ 2022-09-26T16:30:16+00:00 https://strategyn.com/wp-content/uploads/2021/03/Feature-graphic_1024x585_72ppi.jpg https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x6002.png https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x6003.png https://strategyn.com/wp-content/uploads/2021/03/Motorola-Radio-Product-Feature-Prioritization.png https://strategyn.com/predictable-innovation-business-growth-strategy/ 2022-09-26T17:13:46+00:00 https://strategyn.com/wp-content/uploads/2019/05/Surgeons-for-Predictable-Innovation-Post.jpg https://strategyn.com/what-innovators-need-to-learn-from-baseballs-billy-beane/ 2022-09-29T01:38:17+00:00 https://strategyn.com/wp-content/uploads/2020/10/Innovators-Baseball-e1666382677874.png https://strategyn.com/5-concrete-steps-to-creating-an-innovation-culture/ 2022-10-05T23:01:53+00:00 https://strategyn.com/wp-content/uploads/2020/09/Creating-An-Innovation-Culture.jpg https://strategyn.com/wp-content/uploads/2020/09/Innovation-Culture-1.png https://strategyn.com/wp-content/uploads/2020/09/Innovation-Culture-2.png https://strategyn.com/wp-content/uploads/2020/09/Innovation-Culture-4.png https://strategyn.com/wp-content/uploads/2020/09/Innovation-Culture-4.png https://strategyn.com/align-your-product-teams-around-value-creation-strategies/ 2022-10-11T08:10:45+00:00 https://strategyn.com/wp-content/uploads/2021/03/Feature-graphic.jpg https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x600.png https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x6002-1.png https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x6003-1.png https://strategyn.com/wp-content/uploads/2021/03/Supporting-Graphic_1200x6004.png https://strategyn.com/avoid-these-common-mistakes-when-getting-started-with-jobs-to-be-done/ 2022-10-11T08:13:05+00:00 https://strategyn.com/wp-content/uploads/2019/10/Getting-Started-With-Jobs-to-be-Done.png https://strategyn.com/jobs-to-be-done-brings-new-deep-insights-to-product-development/ 2022-10-13T04:56:31+00:00 https://strategyn.com/wp-content/uploads/2019/11/JTBD-Brings-New-Deep-Insights-to-Development_Feature-graphic2_1024x585-e1666382587206.jpg https://strategyn.com/wp-content/uploads/2019/11/Supporting-Graphic_01.png https://strategyn.com/wp-content/uploads/2019/11/Supporting-Graphic_03a.png https://strategyn.com/wp-content/uploads/2019/11/Bosch_714_Circular_Saw_CS10_Isolated.png https://strategyn.com/wp-content/uploads/2019/11/Supporting-Graphic_04a.png https://strategyn.com/why-your-budgeting-process-is-failing-your-business-and-how-to-do-better/ 2022-10-13T05:01:17+00:00 https://strategyn.com/wp-content/uploads/2021/09/Why-your-budgeting-process-is-failing-your-business-and-how-to-do-better_1024x585-feature-image_72.png https://strategyn.com/wp-content/uploads/2021/09/Supporting-Graphic_01-72.png https://strategyn.com/wp-content/uploads/2021/09/Supporting-Graphic_02-72.png https://strategyn.com/customer-needs-through-a-jobs-to-be-done-lens/ 2022-10-18T04:23:37+00:00 https://strategyn.com/wp-content/uploads/2022/01/pexels-dids-12311711-e1666382169421.jpg https://strategyn.com/wp-content/uploads/2020/12/JBTD_Theory-in-Practice_v3_600x314-3.png https://strategyn.com/wp-content/uploads/2019/11/Growth-Strategy-Matrix.png https://strategyn.com/5-business-growth-strategies-jobs-to-be-done/ 2022-10-21T19:06:06+00:00 https://strategyn.com/wp-content/uploads/2022/01/Hero-Banner-Image.png https://strategyn.com/quantify-your-customers-unmet-needs/ 2022-11-09T18:37:23+00:00 https://strategyn.com/wp-content/uploads/2019/10/Who-is-your-customer.jpg https://strategyn.com/wp-content/uploads/2019/10/opportunity-landscape.png https://strategyn.com/your-market-is-not-mature-your-product-is/ 2023-02-06T18:55:04+00:00 https://strategyn.com/wp-content/uploads/2023/02/market-mature.png https://strategyn.com/wp-content/uploads/2023/01/strategyn-blogArtboard-1.png https://strategyn.com/wp-content/uploads/2023/02/Ebook-Graphics-04.png https://strategyn.com/wp-content/uploads/2017/05/jobs-to-be-done.png https://strategyn.com/market-bigger-think/ 2024-05-02T19:30:52+00:00 https://strategyn.com/wp-content/uploads/2017/05/Featured-Image_1024x5852-72.png https://strategyn.com/wp-content/uploads/2017/05/your-Market-is-Bigger-Than-Your-Product.png https://strategyn.com/wp-content/uploads/2021/09/image.png https://strategyn.com/wp-content/uploads/2021/09/image-1.png https://strategyn.com/wp-content/uploads/2021/09/image-2.png https://strategyn.com/wp-content/uploads/2017/05/jobs-to-be-done.png https://strategyn.com/3-reasons-product-launches-fail-and-what-to-do-about-it/ 2024-05-21T17:34:21+00:00 https://strategyn.com/wp-content/uploads/2024/01/product-strategy-strategyn.jpg https://strategyn.com/webinar-replay-why-innovation-fails-how-to-fix-it/ 2024-05-22T17:57:06+00:00 https://strategyn.com/wp-content/uploads/2020/11/Webinar-Replay-Tony-Innovation-Process-e1666382075487.png https://strategyn.com/innovation-inspiration-why-you-need-to-throw-away-your-idea-list-today/ 2024-05-27T17:04:50+00:00 https://strategyn.com/wp-content/uploads/2019/10/action-plan-brainstorming-complex-212286.jpg https://strategyn.com/defining-the-customers-job-to-be-done/ 2024-05-27T17:11:47+00:00 https://strategyn.com/wp-content/uploads/2019/05/beautiful-facial-expression-female-834949.jpg https://strategyn.com/innovation-inspiration-why-your-expert-may-be-no-better-than-a-monkey/ 2024-05-27T17:18:30+00:00 https://strategyn.com/wp-content/uploads/2019/05/adult-brainstorming-briefing-1157859.jpg https://strategyn.com/how-to-get-out-of-the-commodity-trap-part-1-the-iknife/ 2024-05-27T17:22:11+00:00 https://strategyn.com/wp-content/uploads/2019/10/Medical-instruments.jpg https://strategyn.com/successful-innovation-management-strategy/ 2024-05-27T17:23:47+00:00 https://strategyn.com/wp-content/uploads/2013/11/innovation-management-strategy.jpg https://strategyn.com/youre-no-steve-jobs-but-you-can-think-like-he-did/ 2024-05-27T17:25:10+00:00 https://strategyn.com/wp-content/uploads/2019/10/access-connection-desk-454507.jpg https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-06-25-at-1.20.16-PM-1024x736.png https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-08-06-at-9.44.44-AM.png https://strategyn.com/research-methods-vs-customer-needs/ 2024-05-27T17:28:51+00:00 https://strategyn.com/wp-content/uploads/2010/02/Research.jpg https://strategyn.com/who-is-your-customer-2/ 2024-05-27T17:48:55+00:00 https://strategyn.com/wp-content/uploads/2016/03/Who-is-your-customer.jpg https://strategyn.com/customer-needs-defined/ 2024-05-27T17:51:15+00:00 https://strategyn.com/wp-content/uploads/2020/02/Screenshot-2020-02-09-10.08.07-e1581271782163.png https://strategyn.com/jobs-done-internet-things/ 2024-05-27T17:56:38+00:00 https://strategyn.com/wp-content/uploads/2016/12/Markets-May-Be-Larger-Than-They-Appear-1.jpg https://strategyn.com/wp-content/uploads/2016/12/IoT-image.jpg https://strategyn.com/innovations-strategy-problem-answering-the-big-why-and-where-questions/ 2024-05-27T18:01:18+00:00 https://strategyn.com/wp-content/uploads/2023/09/IMG_0021.jpeg https://strategyn.com/wp-content/uploads/2023/09/IMG_0026-scaled.jpeg https://strategyn.com/youre-spending-too-much-on-product-development/ 2024-05-27T18:02:53+00:00 https://strategyn.com/wp-content/uploads/2023/02/strategyn-Artboard-4@2x-e1677539498209.png https://strategyn.com/wp-content/uploads/2023/02/chart-increase.png https://strategyn.com/wp-content/uploads/2023/02/Asset-4.png https://strategyn.com/a-recession-is-your-businesss-biggest-opportunity/ 2024-05-27T18:13:20+00:00 https://strategyn.com/wp-content/uploads/2023/02/strategyn-Artboard-1@2x.png https://strategyn.com/wp-content/uploads/2023/03/A3A3202B-BD7F-4EE6-A337-284175C79CDA-scaled.jpeg https://strategyn.com/jobs-to-be-done-canvas/ 2024-06-12T21:31:27+00:00 https://strategyn.com/wp-content/uploads/2019/11/Untitled-design-6.jpg https://strategyn.com/wp-content/uploads/2020/12/JBTD_Theory-in-Practice_v3_600x314-3.png https://strategyn.com/from-1bn-product-failure-to-the-fastest-growing-medical-device-in-history/ 2024-06-17T22:27:00+00:00 https://strategyn.com/wp-content/uploads/2023/03/tony-conference-image-scaled.jpg https://strategyn.com/wp-content/uploads/2023/09/strategyn-webinar-Web-Promo-Horizontal-100-1.jpg https://strategyn.com/growth-simplified-a-model-for-developing-market-growth-strategies/ 2024-08-13T21:55:56+00:00 https://strategyn.com/wp-content/uploads/2024/07/Growth-Strategy-Defined.png https://strategyn.com/wp-content/uploads/2024/07/business-change@4x.webp https://strategyn.com/wp-content/uploads/2024/07/budget@4x.webp https://strategyn.com/wp-content/uploads/2024/07/matrix@4x.webp https://strategyn.com/wp-content/uploads/2024/07/matrix-width-definitions@4x.webp https://strategyn.com/innovation-is-not-a-game-of-chance/ 2024-08-22T21:13:16+00:00 https://strategyn.com/wp-content/uploads/2024/05/AdobeStock_75643813-scaled.jpeg https://strategyn.com/wp-content/uploads/2024/05/kroll-inpage.jpeg https://strategyn.com/the-secret-to-successful-growth-beyond-the-core/ 2024-08-22T21:13:38+00:00 https://strategyn.com/wp-content/uploads/2024/06/Asset-6-scaled.png https://strategyn.com/wp-content/uploads/2024/06/teal-matrix@4x.webp https://strategyn.com/wp-content/uploads/2024/06/Core@4x.webp https://strategyn.com/wp-content/uploads/2024/06/adjacent-new@4x.webp https://strategyn.com/wp-content/uploads/2024/06/adjacent-current@4x.webp https://strategyn.com/wp-content/uploads/2024/06/new-new@4x.webp https://strategyn.com/managements-role-in-achieving-predictable-innovation/ 2024-08-28T00:11:28+00:00 https://strategyn.com/wp-content/uploads/2024/07/managements-role-7-24.png https://strategyn.com/innovation-methods-a-comprehensive-guide/ 2024-12-03T18:37:56+00:00 https://strategyn.com/wp-content/uploads/2024/06/Strategyn-Ideation-chart-1.png https://strategyn.com/wp-content/uploads/2024/06/Strategyn-categories.png https://strategyn.com/wp-content/uploads/2024/06/Strategyn-bullets-1.png https://strategyn.com/wp-content/uploads/2024/06/Strategyn-Ideation-chart-1.png https://strategyn.com/the-7-critical-inputs-for-predictable-organic-growth/ 2025-05-27T03:19:25+00:00 https://strategyn.com/wp-content/uploads/2025/04/7-critical-3.png https://strategyn.com/secrets-to-uncovering-unmet-customer-needs/ 2025-09-12T00:24:05+00:00 https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-06-25-at-1.20.16-PM-1024x736.png https://strategyn.com/bill-gates-predicting-10-next-big-innovations/ 2025-09-18T20:55:19+00:00 https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-07-16-at-8.44.16-AM.png.webp https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-07-16-at-9.13.06-AM-1024x300.png https://strategyn.com/wp-content/uploads/2019/07/Untitled-design.jpg https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-07-16-at-8.59.37-AM.png https://strategyn.com/wp-content/uploads/2019/10/Screen-Shot-2019-07-16-at-8.44.16-AM-1024x460.png https://strategyn.com/how-to-find-growth-opportunities-in-times-of-crisis/ 2025-11-06T23:51:33+00:00 https://strategyn.com/wp-content/uploads/2020/10/Innovation-In-Times-of-Crisis_Feature-Image.jpg https://strategyn.com/wp-content/uploads/2020/12/Innovation-Fails-How-To-Fix-It-e1666382000326.png https://strategyn.com/create-better-products-with-design-thinking-and-jtbd/ 2026-01-05T22:11:21+00:00 https://strategyn.com/wp-content/uploads/2021/10/Create-Better-Products-Faster_1024x585-feature-image2-72.png https://strategyn.com/the-team-alignment-problem-killing-your-growth-strategy/ 2026-03-20T19:07:15+00:00 https://strategyn.com/wp-content/uploads/2025/08/teams-competition@2x-scaled.png https://strategyn.com/wp-content/uploads/2025/08/team-metrics-competition@2x.png https://strategyn.com/the-hidden-tax-killing-enterprise-growth/ 2026-03-20T19:08:06+00:00 https://strategyn.com/wp-content/uploads/2025/08/hidden-tax-featured.png https://strategyn.com/wp-content/uploads/2025/08/hidden-tax-inline.png https://strategyn.com/wp-content/uploads/2025/08/Strategy-Chart-Benefits-dark-3-scaled.png https://strategyn.com/stop-automating-bad-processes-a-product-teams-guide-to-ai-automation-success/ 2026-03-20T19:09:50+00:00 https://strategyn.com/wp-content/uploads/2025/05/Strategyn-bad-process-1.png https://strategyn.com/wp-content/uploads/2024/11/Job-Map-Worksheet.png