With today's B2B sales and marketing strategies and tactics becoming increasingly customer-centered and technology-driven, Greg's background in B2B marketing, product management, sales operation, and engineering management gives him an ideal blend of skills and knowledge to address today’s most demanding B2B go-to-market needs.
Greg has held executive product and marketing roles at Dun & Bradstreet,
DigitalGlobe, Macromedia, Ziff-Davis, CNET, and AllBusiness. He is currently the principal and founder at B2B Optimizer.