product strategy

Services That Deliver

The average innovation team hits .170
Our team is hitting .865

How do we do it? Strategyn sees the game differently. Most companies execute the innovation process backwards. We figured out why and fixed it. Our power lies in our patented innovation process, Outcome-Driven Innovation. As your partner, we provide unparalleled innovation consulting services. From winning strategies to action-learning programs, we can help your company grow.

Achieve your growth objectives

With the company that reinvented innovation

Using our patented innovation process, Outcome-Driven Innovation, we help companies grow by improving their existing products, creating new products and services, and discovering and pursuing new markets. As an innovation management partner, we also help companies make ODI the cornerstone of their corporate innovation and venturing efforts. With an innovation success rate that is five times the industry average, Strategyn dramatically reduces a company’s innovation costs and risks while accelerating its revenue growth.

Innovation Management

Excel at corporate innovation

With a process, team, and tools that lead the way

Innovation is not everyone’s responsibility. It is a management responsibility, and product investment decisions are the most important decisions management will make. Whether the focus is on product improvement or on brand-new products, we will make sure your company invests in winning ideas. Using Outcome-Driven Innovation, we deliver big ideas that grow a company’s core markets and visionary platforms that generate new revenue streams. Drive your corporate innovation efforts with Outcome-Driven Innovation (ODI) and accelerate your revenue growth.

Market Strategy

See markets through a new lens

And follow a path to accelerated growth

Companies exist to help customers get a job done. We accelerate a company’s growth by helping its customers get an entire suite of jobs done. Identifying those jobs and creating a market investment road map to address them is our key to success. We are the best in the world at understanding a customer job domain and formulating a market strategy that leverages company strengths to capitalize on that insight. Our innovation consulting services deliver companies a blueprint for value creation and investment.

Product Innovation

Launch new, breakthrough products

Knowing they will win customers and profits

When investing in new products and new markets, the risks are high. Strategyn’s innovation process, Outcome-Driven Innovation, mitigates those risks: we know the products resulting from our process will succeed before the first penny is spent on their development because we know they will help customers get their jobs done significantly better. With a better solution available, customers are about five-times more likely to adopt. This is the power of our process and why, with Strategyn as your innovation consulting services partner, you will launch big ideas that win.

Emerging Markets

Think global, innovate local

Win with offerings that get the job done

Western companies are aggressively pursuing territories and customers in emerging markets, but more often than not success is elusive. What works in western countries rarely works in emerging markets. Companies must understand the customer’s unique jobs, needs and pricing constraints before they can shape a compelling offering that connects with customers and differentiates the company from a sea of competitors. Strategyn provides this insight and more.